The local British Airways (Comair) struck a deal with Woolworths a couple of years ago to supply the meals. I think that the food on Kulula is also from Woolies actually. Unless you fly business, airline food is usually rather crap; but there was promise of good things with Woolies - after all, the food options are the same as the ready to eat meals ...
However, except for the sandwiches or the snack food you get on the non breakfast/lunch/dinner flights; Woolies version of the airline food is actually quite bad. I have been traveling between Johannesburg and Cape Town a lot this past year, so I have had the opportunity to try out all the various options - and they are all horrible - especially the dinner options; which is inevitably something smothered in cheese. I have often eaten the same options as the ready to eat meals; and they are far superior - so where are they going wrong? I will go so far as to say that I have even been turned off from buying some of the ready to eat meals after a flight.
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