About Me

I ramble about a number of things - but travel experiences, movies and music feature prominently. See my label cloud for a better idea. All comnments and opinions on this blog are my own, and do not in any way reflect the opinions/position of my employer (past/current/future).

18 November 2010

ITWeb's Misleading Reporting on Mobile Data Charges

ITWeb's comparison on mobile data charges is so misleading, I wonder how it even got through editorial review. And to top it off, the calculations are also wrong!

Lets start with the calculation error - Cell C's 2 GB rate is R149 per month, which translates to R0.07 per MB and not R0.08. It seems the journalist divided by R1000 and not 1024! The price per MB for 5GB bundle is actually 5.6c so 6c is forgivable, but the same mistake was made. I didn't make sure of the other calculations, but I assume they are equally wrong (and when you calculate it back, it makes sense too).

But the misleading part of the article is to focus only on out of bundle rates. Sure Cell C and 8ta have higher out of bundle rates, but the key question with out of bundle rates, is what was the total cost. Thus, it only makes sense to compare out of bundle charges if the total bundle cost is considered.

And then, if you consider the effective per Mb price, the real value will be shown, with Cell C and 8-ta coming out ahead.

Lastly, Cell C's pricing includes the modem which, as far as I know is not included in the other offers (I can confirm Vodacom, since I have used it). Once you take account of that, the pricing is even more competitive from Cell C!

I wonder who paid the journalist to write such crap ...

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